US academic Richard Thaler, who helped popularize the idea of nudging people towards doing what was best for them, won the 2017 Nobel Economics Prize on October 9 for his work on how human nature affects supposedly rational markets.
US academic Richard Thaler, who helped popularize the idea of nudging people towards doing what was best for them, won the 2017 Nobel Economics Prize on October 9 for his work on how human nature affects supposedly rational markets.