US Authorities Propose Ban of Menthol Cigarettes in the Country

The US authorities may ban the use of menthol cigarettes in the country, according to reports. Reuters reported on Thursday that the U.S. Food and Drug Administration has proposed a ban on menthol cigarettes in the United States.

The move is a clear victory for anti-tobacco and civil rights groups, but the proposal has already dented the share price of cigarette manufacturers.

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The FDA is working toward issuing proposed product standards within the next year to ban menthol as a flavor in cigarettes and ban all flavors in cigars, the agency said.

The ban is likely to take years to implement amid possible legal challenges from the tobacco industry, which has repeatedly went up against the FDA to try and block anti-tobacco regulation.

Man smoking cigarette
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The decision comes as the FDA was forced to act by an April 29 court deadline to respond to a 2013 citizen's petition seeking a ban on menthol cigarettes that activists say Black Americans were the most impacted by the industry's marketing of the product.

'The Last Allowable Flavor'

"Banning menthol - the last allowable flavor - in cigarettes and banning all flavors in cigars will help save lives, particularly among those disproportionately affected by these deadly products," Acting FDA Commissioner Janet Woodcock said in a statement. (https://bit.ly/3u5oomP)

According to a Bernstein research estimate, British American Tobacco Plc (BATS.L)generates 55% of its cigarette volumes in the United States from menthols, led by its Newport brand, compared with 30% for Imperial Brands Plc (IMB.L)and 17% for Altria Group Inc (MO.N).

Shares of Altria, BATS and Imperial Brands were down about 1% after the FDA announcement.

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